Tech transfer transformed STEM into an innovation juggernaut—and now it's time for the arts to claim the same power. This panel pulls back the curtain on how creative intellectual property—music, theater, design, storytelling—can be incubated, protected, and scaled inside the university system. Leaders from Yale, Michigan, Yale Law, and MOC Innovations will lay out a roadmap for what real commercialization pathways for the arts can look like, creating returns not just for artists, but for the institutions that nurture them. Building a sustainable, artist-centered innovation ecosystem isn’t just possible—it’s essential for the future of cultural and economic growth. If we treat cultural IP like an investable asset class, we unlock a new frontier where collaboration, ownership, and entrepreneurship thrive together. 

Overflow Jones, Rm 2220